In the second capture screen shot
See at the top where is says extract all files? Click on that to extract the program from the zip file. When that is done it should open a new window with the real program. Run that program
When the program is running and the pickit3 is connected to the SSC then you have to select the correct PIC, PIC24FJ32GA002 then you can load the hex file you downloaded from the wiki Smart String Controller modded
After that then you click on the write button and the SSC is now flashed with the firmware. Then you need to program it with the Smart String Utility program that RJ wrote.
clear as mud?
Rick R.